WATCH: Meet Aphiwe Shandu, SA’s own little ASMR queen

At only 12 years old, Aphiwe Shandu has become quite the expert when it comes to all things ASMR.

With more than 3K subscribers and counting, her YouTube channel has become the go-to channel for tired, stressed-out South Africans. And while we’re going through the most with the coronavirus pandemic, we reckon Aphiwe is on the right track with her ASMR- inspired videos.

For those who are new to the ASMR phenomenon, the trend has been around for some time, but now folks are taking a renewed interest in it as a form of self-care.

Starting as early as 2010, ASMR (autonomous sensory meridian response) is a relaxing, often sedating sensation that begins on the scalp and moves down the body.

Also known as “brain massage,” it’s triggered by placid sights and sounds such as whispers, accents, and crackles, according to

For Aphiwe, the motivation to start her YouTube channel was inspired by fellow kiddie YouTuber Gracie Kate.

With more than 1.3 million subscribers, Gracie has built up quite a fan base. Her ASMR videos range from brain scalp massaging to removing pointy objects from a mic.

Aphiwe shares a new video weekly with her fans, but our favourite so far is her ’ASMR – kind rich girl does your makeup!’ video. With already more than 1.2K views, it’s bound to elicit a chuckle from viewers.

And if you really want to be lulled into a cocoon of happiness, watch her ‘Inaudible whispers’ video.